Highly configurable for your exact market assessment processes and metrics.
directio rFinder Solution is our rFinder App packaged with services. It is designed for organisations looking at innovation, digitalisation of existing processes, and smarter trade leveraging across markets and segments.
This solution has been in the market for more than three years, but it is found to be most relevant today. As the digital drive accelerates across trade as well as among end-consumers, this is the right time to support any new market or segment model with structured, field-ready intelligence.
The solution can also integrate with known consumer apps in the market, including Arogya Setu extensions, helping organisations align market assessment with emerging digital behaviours and public-service linked ecosystems.
Market Assessment Flexibility
Configure the tool to match your exact market assessment workflows, processes and measurement metrics.
Segment Insight
Get quick visibility into markets and segments to support sharper rollout decisions and local prioritisation.
Consumer App Integration
Extend usefulness through integration with known consumer-facing apps and extensions where relevant.
Change Management Support
Use digital network intelligence to launch new models and redefine field-team roles more effectively.