"Let the data follow you, than you following up on data."
Million data points. One good decision. Comprehensive Analytics and Business Intelligence Tools ensuring RIGHT data is analysed the RIGHT way — so you take the RIGHT decisions at the right time.
dHAWK has a thorough architecture that provides structured analysis at three levels — from Field Officers on the ground to Top Management in the boardroom. Self-scoring and improvement support for every role in the organization.
Guided suggestions for the right products, the right outlets at the right time — helping Field Officers maximize their beat productivity and incentive earnings.
Real-time operational dashboards, team performance metrics and market insights to help Sales Managers drive consistent improvement across their regions and teams.
Multi-dimensional strategic analytics for Sales, Trade and Brand leaders — providing the consolidated intelligence needed for confident business and market decisions.
dHAWK delivers comprehensive analytics for your Sales function. dHAWK+ adds predictive intelligence and AI readiness for those ready to take the next step. Robust integration packages to any external systems — DMS, SFA, ERP or MIS/Analytics tools — make dHAWK implement faster and more effectively than a regular Analytics application for the Sales function.
Analytics and Decision Support for your Sales Managers, Promotions Managers, HR, Commercials and Top Management. Gathers data automatically from all other directio Apps and Solutions to provide a consolidated view of any data you are analysing. For more complex analysis, easily integrates with known branded analytics solutions.
360-degree predictive analytics on process, activities, results and market behaviour — with WHAT-IF Analysis that feeds into BOTs and AI Apps. Prima facie an advanced Analytics tool with Predictive models, this forms the basis of inputs to SalesBOTs and AI-driven solutions.
Foresee Tomorrow with precise, timely insights from Today.
Like any analytics tool, dHAWK requires sufficient data in the process you want to analyse. Its value is for continuous analysis, not one-time reporting. If you use directio Products or Solutions, we recommend buying dHAWK only after one year of usage — by when your data is rich enough to make the analytics truly meaningful.
Packaged with Analysis Modules and Tools for Individual, Team, Market and Process Performance — serving the Sales Team, Business Leaders and related functions including HR, Payroll, Product Strategy, Brand Heads, Production, Logistics and Top Management.
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Trusted by India's leading brands — FMCG, Pharma, Consumer Durables & more
Get the right insights at every level of your Sales organization. Free consultation — let's find the right version for you.