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directio Digital Journey

Your Sales Organisation's
Digital Transformation
— in three clear phases

The Digital Age is re-defining market principles and business sustainability rules. We have a simple, proven plan. Easy to follow, multi-fold impact on business potential.

Digitize Data
→
Automate Actions
→
Digitalize Dealmakers
Get a FREE Compatibility Study Explore the Journey →
Use directio

A 3–5 year journey made
easy to start

If you already have a well-planned Digital Journey for your Sales Organization, call us to know how we can fast-track it. If not — here is our simple, proven plan. Start where you are. Grow at the pace that's right for your organization.

Digital Journey — Three Phases
1
Phase One

Digitize, Measure

A perfect start. Stay on Track.

Use directio's basic digitisation tools to start the Digitisation journey for your Sales organisation. Start seeing direct benefits immediately — capability to handle more orders, shorter change turnaround times, increased Sales per Call per team member.

Digitize
Explore Step 1 →
2
Phase Two

Automate, Accelerate

Accelerate on Track.

Boost Sales Force Productivity and Channel Efficiency with the RIGHT Business Transformation Strategy, enabled with RIGHT Technology. Record a minimum 70% improvement in Sales process efficiency. Essential in today's Digital Era.

Automate
Explore Step 2 →
3
Phase Three

Digitalize, Change the Game

Be the driver for change. Be the LEADER FOREVER.

With critical data and right framework in place, now look at innovative processes, value-engineer existing ones and start TOTAL TRANSFORMATION of your core business. Use the holistic directio Platform to achieve this goal seamlessly.

Digitalize
Explore Step 3 →
Phase 1 — Digitize, Measure

Data First. From where it is Critical Today and Defining Tomorrow.

A perfect start with directio. Start with these recommended Apps and Tools for your Sales organisation. See the results for yourselves — then move to the next step.

1a

AllCell for Retailers — Start from where the Action is

Start with JUST the Order and Sales data. Implement AllCell for Retailers — no details until you and the Outlet have a shared goal.

1b

AllCell for Distributors — Who supplies for the Action

No Order has any value until fulfilled. Get data from where the Order gets fulfilled — just that, until you and the Distributor have a shared goal.

2

dMobility Lite — The Backbone of your Sales

Workflow-driven Sales Activity digitisation to ensure all critical Sales Team activities and processes are captured and measured. Use for outsourced Sales Teams and Distributor Salespersons too.

3

Merchandising Solution — A Little More

Now get to know if the Retailer treats your Brands and Products the way you pay for. AllCell also helps with post-COVID merchandising measurements.

Start with AllCell →
Digitize, Measure
Automate, Accelerate
Phase 2 — Automate, Accelerate

Minimum 70% improvement in Sales process efficiency.

Take up Automation of your Sales Organization processes with these recommended directio Apps and Tools. Step-by-step approach — see the results for yourselves, then move to the next step.

1

dMobility Pro — Automate end-to-end Internal Sales Processes

Automate your entire internal Sales Organisation processes — from PJP and target setting to expense management, schemes and KPI tracking.

2

dBills Lite — Automate Stockists, Distributors & Sub-Distributors

Just the needed processes — Order Fulfilment, Schemes, Claims, Returns. Fast to deploy, light on infrastructure, high on impact.

3

Retailer Management Tools — Automate Retail Asset Building

Critical in the long-term — Retailer registration, categorization, Geo-tagging and ongoing network management. Builds the foundation for sustainable market control.

4

Rural Trade Management — Leverage Remote/Rural Market Investments

Now you are ready to leverage investments in expanding to Remote/Rural markets — with the data foundation in place from Steps 1–3.

5

dBills Pro — Comprehensive DMS (if you choose this step)

End-to-end Distributor process automation for Urban/Semi-urban markets. A fully featured DMS — choose based on your specific distributor network needs.

Start with dMobility Pro →
Phase 3 — Digitalize, Change the Game

Right Data. Right Insights. Total Transformation.

With all the right data from the right markets at the right times — and automation running smoothly — this is the time to invest in Digitalisation, Process Innovation and AI-driven decision making.

1

directioHAWK — Analyse the Right Insights in the Right Way

Multi-dimensional Business Analytics and Decision Support for Sales Managers, Brand Heads, Finance and Top Management — with KPI monitoring, drill-down analysis and DYO tools.

2

directioHAWK+ or BOT/AI Integration — The Next Level

With rich data and the right insight tool in place, invest in predictive analytics and BOT/AI solutions. Either implement directioHAWK+ or integrate directio as the Brain Behind your existing BOT/AI App.

Explore directioHAWK →
Digitalize, Change the Game
Why the Journey Matters

Benefits seen using the directio
Platform for Business Transformation

What was a complex problem yesterday could be a simple problem today — with the right strategy and technology. Use directio Platform to solve Digital Age problems, leverage market changes and change your game to stay on top.

⚙️

Precise Process Implementation

Robust, yet flexible technology to enable all your disruptive processes and methods to sustain and lead in your markets — with world-class support ensuring technology results.

🧠

Smarter Sales Team

A process to disrupt the market + analysis to support disruptive thinking + technology to execute = a Thinking Salesman with Efficient Strategy Execution — bringing growth in any business environment.

💰

Complete Financial Control & Improved Bottom-line

Data analytics till the last dime spent reflected in Top Management dashboards. Visibility into precise data seals potential shortcomings — automatically leading to smarter Financials.

🏆

Market Leadership — With a Team that is a LEADER

Fast and precise implementation of disruptive processes by a Smarter Sales Team empowered to handle specific challenges — ensuring your organisation is always at the top.

📊

Real-time Market Metrics

Continuous monitoring of Market Performance — zone-wise, beat-wise, shop-wise — irrespective of user technology behaviour or process disruptions. Adopt technology faster than market changes.

📈

Overall Company Profitability

Right approach + right technology + smarter Sales Team + improved bottom-line + increased top-line + continuous real-time measurement = improved company profitability guaranteed.

Get a FREE Compatibility Study

An even easier method — let us do a free Compatibility Study for your Sales Organisation and help us Change Your Game to Continuously Stay on Top. We would love to hear from you.

Contact Us for Your FREE Study

Trusted by India's leading brands — FMCG, Pharma, Consumer Durables & more

Ready to start your
Digital Journey?

Start where you are. Grow at the pace that's right for you. Foresee tomorrow with precise, timely insights from today. Free consultation — no obligations.

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